Quartz Crisis: The Toughest Test of Mechanical Mastery
The Birth of a Crisis The quartz era began in 1969 with the Seiko Astron . This watch was much more accurate, inexpensive, and maintenance-free than its mechanical rivals. Watches...
Articles
Gerald Genta: The Picasso of Watchmaking
Gerald Genta was born in Geneva, Switzerland, in 1931 and passed away in 2011. Considered one of the watchmaking industry's most important figures, Genta also made history as a visionary...
Complications in the Watch World: From Basic to Advanced
What is a Complication? Complication is any additional function that a watch offers other than hours, minutes and seconds. Some functions are useful (date, alarm), while others are works of...
Piaget: The Symbol of Elegance and Mastery
Discover Piaget's story of elegance and mastery from 1874 to the present day. Ultra-thin mechanisms, designs reflecting the art of jewelry, and iconic collections.
